Investors
Relevant Taffic's owners
Relevant Traffic is owned by its founders in cooperation with Investment AB Kinnevik.
Kinnevik is the heart of a corporate group of rapidly expanding international companies such as Metro- the world's largest international news publication, published in over 100 cities, MTG- with a TV network attracting 86 million viewers in 21 countries and Tele2- Europe's leading telecom service provider with services offered in 22 countries.
"Search Marketing is one of the fastest growing sales and media channels in Europe and Relevant Traffic has a strong position on the market. As new partners, we would like to contribute with our knowledge of media, sales and international growth" says Kinnevik's CEO Mia Brunell Livfors.
For more information about Kinnevik:
Kinnevik in brief
Investment AB Kinnevik was established in 1936 as an investment company. The Company’s objective is to increase shareholder value, primarily through net asset value growth. The business consists of operating companies such as carton board and paper producer Korsnäs AB. The objective is also to manage a portfolio of long-term investments in a select number of listed companies such as Tele2 AB, Modern Times Group MTG AB, Millicom International Cellular S.A., Metro International S.A., Transcom WorldWide S.A. Kinnevik takes an active role on the Boards of its subsidiaries and associated companies.
Since 1976, Kinnevik’s shares have generated an average effective yield of 19,6 per cent per year through higher share prices and dividends, as well as the value of the offer to subscribe for shares.